Service matters – to your bottom line!

I wonder how often any of us buys anything on price alone.  If you are buying a new car that you need to rely on for your daily social and business use, do you go for the cheapest you can find? (“Yes, Sir, it’s got four wheels, an engine and a gearbox – it will suit you down to the ground”).  Or perhaps you need to consider its reliability and performance. After all there’s nothing more frustrating than a car that just won’t start, or one that just conks out, far from home in the driving rain.

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